On-Site Service Solutions
For hotel companies with in-house distribution resources, SoftBrands offers a secure, streamlined, end-to-end rate and inventory distribution solution through the Core Channel Management system. This tool allows hotel companies to manage multiple distribution channels using a consistent set of channel management tools. There’s no need to log-in to extranets provided by different channel partners to manage rates and availability; SoftBrands distribution solutions provide instant access and control to all targeted, disparate distribution channels from a unified desktop environment.
Hotel companies can use SoftBrands in-house distribution tools to view reports on past performance indicators and expand or revise future distribution strategies accordingly. These tools also make it easy for hotel companies to comply with standard room types as required by channels while maintaining unique room types for upgraded sales by property and central reservation system agents. Property-specific unique room types can be rolled up into enterprise-wide room type categories and mapped into the equivalent global distribution systems (GDS) and IDS product types.
Using SoftBrands in-house distribution tools, hotel companies can promote each property directly with each channel and incorporate photos, images and text to give online users and travel partners a true picture of the room types, rate plans and amenities that each property offers. Core Channel Management functionality allows hotel companies to maintain virtually unlimited channels and set default parameters by which each channel will operate. The system also provides a “single version of the truth,” representing availability at the property and the corporate/central location for all channels of distribution. Backed with a robust architecture, the Core Channel Management application is a dynamic solution that will easily expand with the ever-changing distribution market and individual hotel enterprise strategies.
